NOi!SE
"Base Rage on the Front of the Page"
scums stats: limited to 600 copies
While the music on this one isn't necessarily my cup of tea (recommended if you like Dropkick Murphys, Rancid, Cock Sparrer) it doesn't come out for another week, so I can't even share it here. But the packaging and forethought on this one is next-level.
What we've got here is a one-sided 12" single, with UV printing on the non-music side which enables four different "lenses" which reveal hidden images, words and thensome when used to view the printed album art.
Pretty, pretty slick job here. I feel like Third Man actively detoured away from true novelty/innovation a couple years back, probably around the time we started building the plant. But seeing things like this and the amazing work being done by Wax Mage and Romanus Records and I at least know there are brilliant minds who took up the cause.
If folks keep dropping records like this, I'll have no choice but to get inspired and come up with some more brain-busting gems to unleash on the public.
