An online series in two parts.

Releasing music in 2026 can feel harder than ever to navigate. Join us next month for an online series in two parts, exploring our creative approach to record releases. Whether you’re an artist, independent label, or simply interested in the mechanics of the music industry, this series offers something for everyone interested in how modern release campaigns take shape. And it’s completely FREE.

On June 8, we'll cover distribution, direct-to-fan communication, mail order, and unconventional release strategies.

On June 9, we'll look at the rollout behind Jack White's 2024 album, No Name, as a real-world case study.

For event information and updates, register now at thirdmanreleaselab.com.